K-PAK KERATIN TECHNOLOGY
Joico’s legacy of strength and resilience.
PROTECTIVE LIPID
Acts as a first line of defense against pollution*.
18 ESSENTIAL AMINO ACIDS
Including Arginine, found naturally in healthy hair.
MORINGA SEED OIL
An antioxidant rich in Vitamins A and E, plus Silica.
SMARTRELEASE TECHNOLOGY
Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.
*Tested in a lab using pollution particles