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DEFY DAMAGE KBOND20 POWER MASQUE
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What do you get when you combine a legacy of Joico’s super-charged hair repair and the power of damage control in a single, extraordinary product? Meet KBOND20, power masque from Defy Damage… Joico’s brand-new, bond-building treatment that doubles down on technology for 5X stronger hair.

5X stronger* hair in one use

Builds & protects bonds**

Rich hydration

Instantly detangles

Free of SLS/SLES Sulfates*

Color safe

Animal test-free

Paraben-free (not for use in EU)

Certified PETA Global Animal Test–Free (Learn more about the certification)

Ingredients

K-PAK KERATIN TECHNOLOGY

Joico’s legacy of strength and resilience.

PROTECTIVE LIPID

Acts as a first line of defense against pollution*.

18 ESSENTIAL AMINO ACIDS

Including Arginine, found naturally in healthy hair.

MORINGA SEED OIL

An antioxidant rich in Vitamins A and E, plus Silica.

SMARTRELEASE TECHNOLOGY

Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.

*Tested in a lab using pollution particles

Directions

Cleanse hair with Defy Damage Protective Shampoo. Apply KBOND20 to damp hair. Leave in 2-5 minutes. Rinse.

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